Salesforce Certified Marketing Cloud Consultant Exam (SU24) Question Answer
Salesforce Certified Marketing Cloud Consultant Exam (SU24) Question Answer
Salesforce Certified Marketing Cloud Consultant Exam (SU24) Question Answer
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Passitcerts Providing most updated Salesforce Certified Marketing Cloud Consultant Exam (SU24) Certification Question Answers. Here are a few exams:
Northern Trail Outfitters wants to provide near real-time data in a 30-day welcome journey.Which data setup should they use for decision splits?
A. Journey Data queried from main data extension
B. Contact Data Mapped through Salesforce Marketing Cloud Profile Attributes
C. Journey Data using CRM Report Import Activity to Salesforce Data Extension
D. Contact Data using Synchronized Data Sources
Northern Trail Outfitters has a data extension that stores all of their orders. They want tosend out a dally email for orders with their status changed to 'shipped' that day through ajourney.Which two methods should be used to filter entry into the journey?Choose 2 answers
A. Filter Activity
B. Entry Source Filter
C. SQL Query
D. Decision Split
Northern TrdH Outfitters (NTO) racentfy launched a MR loyalty program. NTO wants tooffer a signup bonus to subscriberswho have made purchases In the last 6 months, but areyet to be loyalty members. Which integration should allow NTO to select an audience of these subscribers'
A. Behavioral Triggers
B. Advertising Studio
C. Markating Coud Customar Data Platform
D. ContactBuilder Attribute Groups
A customer manually imports records for sending. Each record contains a warehouse IDthat is shared between Marketing Cloud and a third-party system. The customer does nothave developer resources, but wantsto include the warehouse ID in their trackingparameters so that the third-party system can identify the subscriber.What should a consultant recommend?
A. Use personalization strings created by selecting the data extension.
B. Use AMPscript variables created from each field in the data extension.
C. Use Dynamic Content rules to select a content area for each subscriber.
D. Use Guide Template Language created for each field in the data extension.
Northern Trail Outfitters is using a Salesforce entry event in a Journey to send SMStocontacts located in the United States. They notice new SMS contacts are not receivingmessages, and the mobile number in the Salesforce Entry Data Extension was missing thecountry code.How could they resolve this issue?
A. Select 'Normalize Phone Number*in Journey settings.
B. Format the phone field in Salesforce as +l[phonenumber],
C. Select 'US' as the sending country in SMS activity.
D. Configure the phone field in Salesforce as US locale.
A customer is creating a re-engagement campaign. The Campaign only targets subscriberswho have had emails fail at send time due to heldstatus within the last 60days. The goal isto send an SMS to the subscribers asking them if they want to update their email address.What should a consultant recommend to meet the criteria?
A. Use SQL Query and Import activities from Automation Studio toinject the subscribersinto a data extension used as an Entry Source by Journey Builder
B. Use Tracking Extract, File Transfer, and Import activities from Automation Studio toinject the subscribers into a data extension used as an Entry Source by JourneyBuilder.
C. use Data Extension Extract and Import activities from Automation Automation Studio toinject the subscribers into a CloudPage used as an Entry Source by Journey Builder
D. Use SQL Query and File Transfer activities from Automation AutomationStudio to injectthe subscribers into an API Event used as Entry Source by Journey Builder
Northern Trail Outfitters wants to encourage customers who made a purchase on theirwebsite without leaving a review to come back and review their purchase. They want to useJourney Builder toautomatically inject contacts who meet these criteria into a Journey.What product should be recommended?
A. Audience Studio
B. Web Analytics Connector
C. Data Studio
D. Google Analytics 360
Northern Trail Outfitters has masterdata extension of 880,000 subscribers they want torandomly split into 11 groups to test different messaging strategies.How could this be accomplished?
A. Use Automation Studio with a random split activity.
B. Create a random data extension within EmailStudio.
C. Create a random data extension within Contact Builder.
D. Use Journey Builder with a random split activity.
A marketer wants to capture open-ended feedback from customers via SMS and write it toa data extension.How could MobileConnect be used to accomplish this?
A. Use a text-response message template with embedded AMPscript to capture theresponse.
B. Use an info capture message template to capture the response.
C. Use an outbound message template with embedded AMPscript to capture theresponse.
D. Use a vote/survey message template to capture the response.
A customer asks why the send time values with an email are notbeing added to a SendLog.Which two actions would successfully write send time variable to their Send Log?
A. Match an AMPscript variable name to a Send Log field.
B. Ensure the send log is linked in an attribute group.
C. Enable send logging to a data extension during send process.
D. Use the WriteToLog() AMPscript function in the content.
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